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Should You Oppose the "Redistribution of Wealth?"
Published July 07, 2011 in Persuasion by Michael Cloud
"These government programs and policies take us closer to -- or are -- the redistribution of wealth," say pundits, bloggers, and talk radio hosts. Then they expose and explain and attack the "redistribution of wealth." Some bring light to the subject. Others just heat. Will you empty your mind of all you know and believe about "the redistribution of wealth?" Will you look at the matter with fresh eyes and an open mind? Will you "examine your premises," as Ayn Rand (Read More)
David Ogilvy's Lesson for Libertarians
Published June 30, 2011 in Persuasion by Michael Cloud
"A good advertisement is one which sells the product without drawing attention to itself," wrote advertising legend David Ogilvy. Good advertisements persuade people to buy and use the product. Bad advertisements convince people that the ad was clever or funny or interesting. Good advertisements create an ever-growing number of customers. Bad advertisements leave sales stagnant, but they win advertising industry awards. David Ogilvy's insight is equally true of libertarian speakers and talk (Read More)
"Ordinary American": An Insult Hidden In Plain Sight
Published June 23, 2011 in Persuasion by Michael Cloud
"Ordinary Americans made this happen," said a politician. "This is what ordinary Americans want," said a pundit. "This will hurt ordinary Americans," said another. What do most public figures, politicians, and pundits mean when they use the phrase "ordinary Americans"? All too often, these speakers and writers use "ordinary Americans" as code words to divide Americans into two groups: 1) Their kind of people: the best and the brightest, the upper (Read More)
Civility, NOT Servility
Published June 16, 2011 in Persuasion by Michael Cloud
"America is becoming more and more uncivil," said a well-known public figure. "We must return to civility if we hope to restore honest political discourse," said another. "Political debates are becoming ruder and more heated," said a third. Do these people truly want more civility? Or do they want servility? Let's examine servility first. Servility is slavish or submissive utterances or behavior. Cringing or yielding. Usually exhibited by social inferiors to (Read More)